{"id":413327,"date":"2024-02-09T17:33:54","date_gmt":"2024-02-09T16:33:54","guid":{"rendered":"https:\/\/coinacademy.es\/noticias\/puntos-guard-clave-adopcion-web3\/"},"modified":"2024-02-09T17:34:01","modified_gmt":"2024-02-09T16:34:01","slug":"puntos-guard-clave-adopcion-web3","status":"publish","type":"post","link":"https:\/\/coinacademy.es\/noticias\/defi\/puntos-guard-clave-adopcion-web3\/","title":{"rendered":"Puntos Guard: la clave para la adopci\u00f3n de Web3"},"content":{"rendered":"<p><strong>Arthur Hayes<\/strong>, antiguo CEO de BitMEX y actual director de inversiones en <em>Maelstrom<\/em>, propone una revoluci\u00f3n en la estrategia de participaci\u00f3n y financiamiento de proyectos Web3. Su recomendaci\u00f3n, detallada en una publicaci\u00f3n de blog titulada &#8220;<em>Points Guard<\/em>&#8220;, sugiere que <strong>los programas de puntos podr\u00edan ser la clave de una adopci\u00f3n m\u00e1s amplia y efectiva de las tecnolog\u00edas blockchain<\/strong>, superando enfoques tradicionales como las Ofertas Iniciales de Monedas (ICO) y el yield farming.<\/p>\n<h2 id=\"los-desafios-de-los-metodos-tradicionales\">Los desaf\u00edos de los m\u00e9todos tradicionales<\/h2>\n<p>Las <strong>ICO<\/strong> y el <strong>yield farming<\/strong>, aunque han desempe\u00f1ado un papel crucial en el financiamiento de muchos proyectos de blockchain, no est\u00e1n exentos de desventajas. Las ICO, en particular, llaman la atenci\u00f3n de los reguladores financieros, ya que la venta de tokens a inversores individuales puede interpretarse como una <strong>oferta de valores<\/strong>, lo que conlleva una carga regulatoria considerable.<\/p>\n<p>El <strong>yield farming<\/strong>, por otro lado, puede diluir r\u00e1pidamente la oferta de tokens si se lleva a cabo de manera excesiva, reduciendo as\u00ed el incentivo para que los usuarios participen en el protocolo debido a la <strong>posible devaluaci\u00f3n de los tokens<\/strong>.<\/p>\n<h2 id=\"los-beneficios-de-los-programas-de-puntos\">Los beneficios de los programas de puntos<\/h2>\n<p><em>Arthur Hayes<\/em> sostiene que los <strong>programas de puntos ofrecen una alternativa atractiva<\/strong>, permitiendo a los proyectos recompensar la participaci\u00f3n de los usuarios sin los inconvenientes regulatorios asociados con la distribuci\u00f3n directa de tokens.<\/p>\n<p>Seg\u00fan Hayes, este enfoque fomenta un marketing de guerrilla donde los <strong>usuarios son incentivados a comprometerse con el protocolo<\/strong>, acumulando puntos que pueden convertirse en tokens a su discreci\u00f3n. Este enfoque reduce el riesgo de una r\u00e1pida devaluaci\u00f3n de los tokens y aleja la mirada escrutadora de los reguladores, al tiempo que mantiene un alto nivel de compromiso e inter\u00e9s en el proyecto.<\/p>\n<h2 id=\"hacia-un-futuro-cripto-mas-comprometido\">Hacia un futuro cripto m\u00e1s comprometido<\/h2>\n<p>Arthur Hayes prev\u00e9 que los proyectos Web3 exitosos probablemente adoptar\u00e1n programas de puntos antes de llevar a cabo eventos de generaci\u00f3n de tokens, creando as\u00ed uso para el protocolo, generando emoci\u00f3n en torno a posibles airdrops de tokens y, en \u00faltima instancia, <strong>dinamizando la introducci\u00f3n de los tokens<\/strong>.<\/p>\n<blockquote>\n<p>Con la proliferaci\u00f3n de programas de puntos, habr\u00e1 actores malintencionados que abusar\u00e1n de esta confianza. En \u00faltima instancia, el abuso flagrante de la confianza que involucra una gran cantidad de dinero podr\u00eda ser lo que acabe con los puntos como herramienta de recaudaci\u00f3n de fondos y participaci\u00f3n de usuarios. Pero a\u00fan no hemos llegado a eso, as\u00ed que no me preocupo.<\/p>\n<p><cite>Arthur Hayes<\/cite><\/p><\/blockquote>\n<p>Sin embargo, advierte sobre el <strong>potencial de abuso de estos programas<\/strong>, destacando la importancia de la confianza entre los proyectos y sus usuarios para evitar que esta estrategia sea comprometida por actores malintencionados.<\/p>\n","protected":false},"excerpt":{"rendered":"Arthur Hayes, antiguo CEO de BitMEX y actual director de inversiones en Maelstrom, propone una revoluci\u00f3n en la&hellip;\n","protected":false},"author":1,"featured_media":413328,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":"","original_i18n_url":"https:\/\/coinacademy.fr\/actu\/programmes-points-meilleure-adoption-crypto-arthur-hayes\/"},"categories":[128],"tags":[],"coauthors":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.0 (Yoast SEO v22.6) - 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